Choose your fish: a campaign for responsible consumption of products from the sea
Closed
Status as published by the data source.
Expected Outcome:
Project results are expected to contribute to all of the following expected outcomes:
• Accessible and engaging media product to offer information on seafood and aquaculture consumption choices; to ensure a higher outreach, such product must be offered in all EU official languages, and take into account fisheries and aquaculture specificities of all EU sea basins and inland waters;
• More informed seafood and aquaculture products purchase choices by European citizens;
• Encourage sustainability of consumption patterns, including on reducing food waste and carbon footprint, and in consideration of future viability of stocks;
• Support knowledge and consumption of local and seasonal seafood and aquaculture products;
• Create an awareness campaign, including communication products for e.g. Social Media, to promote the media product and support the objectives as from the above mentioned expected outcomes. Scope:
Consumers can play a key role in realising the vision of “living well within the limits of our planet”, and can drive sustainable and responsible patterns, including the responsible consumption of seafood and aquaculture products.
The selected proposal should help citizens to make responsible choices in relation to the seasonality of fishes and to fish population decline and, when relevant, to the sustainability of fishing techniques. The campaign should be performed by using the most effective and creative media, tools and types of initiatives to ensure a broad outreach targeting different segments of consumers, including children.
Activities under this topic should also increase awareness and encourage consumption and purchase of seasonal and local seafood and aquaculture products, as well as awareness on health benefits and nutritional value of aquatic food. These activities should also increase awareness on the benefits to the planet from consuming sustainable seafood products (including under organic farming) as well as in relation to the lower relative carbon footprint of aquatic food.
Activities should have a broad geographical coverage in all Member States and Associated Countries. To take in due account local/regional specificities, activities should be co-designed and co-implemented with seafood retailers, consumer associations, producers and SMEs to motivate them to support informed choices of consumers.
Links with the “Taste the Ocean” initiative as well as with other international, national or local initiatives are encouraged in order to maximise the impact on more sustainable seafood and aquaculture products choices.
- Status
- Closed
- Deadline
- (time not stated)
- Opens
- Published
- Total budget
- €2,000,000
- Grant range
- €2,000,000 – €2,000,000
- Country
- European Union (EU-wide)
- Programme
- Horizon Europe (HORIZON)
- Official page
- Open at the source portal
Other calls under Horizon Europe (HORIZON)
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- Community of practice - Data-Driven Decision-Making in Energy
- Industrial processes and equipment for innovative, reliable and scalable tandem technologies (EUPI-PV Partnership)
- Integrated Approaches for Retrofitting Infrastructures with Innovative Energy Storage Technologies
- Demonstration of hydropower technologies for efficient and forward-looking refurbishment of existing hydropower plants
- Delivery of industrial CCUS clusters – Societal Readiness pilot
All calls under this programme
Similar opportunities
- Unleashing the potential of sustainable small-scale aquatic food production and recreational fisheries for prosperous local communities
- Circularity of seafood supply chain
- By fishers, for fishers: co-management of marine and freshwaters ecosystems and resources
- Addressing aquatic pollution and biodiversity loss through nature positive solutions from source to sea
- Bio-based innovation in society: supporting the sustainable way of living
- Harnessing the unique properties of marine organisms to deliver sustainable blue bio-based products
Where this came from
- Source document
- https://ec.europa.eu/info/funding-tenders/opportunities/data/topicDetails/horizon-miss-2023-ocean-01-10.json
- Document fingerprint
e40f4afdfbce0d17(SHA-256, first 16 hex characters)- Retrieved
- First recorded here
What has changed
- url first recorded as https://ec.europa.eu/info/funding-tenders/opportunities/portal/screen/opportunities/topic-details/horizon-miss-2023-ocean-01-10 on
- currency first recorded as EUR on
- amount_max first recorded as 2000000.00 on
- amount_min first recorded as 2000000.00 on
- budget_total first recorded as 2000000.00 on
- deadline first recorded as 2023-09-20 on
- opens_on first recorded as 2023-01-17 on
- published_on first recorded as 2022-12-07 on
- status_basis first recorded as source_status on
- status first recorded as closed on
- title first recorded as Choose your fish: a campaign for responsible consumption of products from the sea on
Data source
© European Union, 2026. Source: EU Funding & Tenders Portal. Reused under Commission Decision 2011/833/EU — CC BY 4.0.
Retrieved from the source on .
The source last updated this document on Tue, 17 Feb 2026 16:50:39 GMT.
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